Speaker is Darren Minshall, talent and development director for McCann, Manchester - Sarah Hartley

'Whoever has the disproportionate amount of talent will have the competitive advantage' - Sarah Hartley

'Canary Wharf wasn't all plain sailing. Problems along the way. When people now say Canary Wharf you identify with commerce, banking and media but wasn't always the case.' - Sarah Hartley

'Integrated skills sets will be needed more and more' - Sarah Hartley

'Media landscape at such a transformational point it can be made fit for purpose' - Sarah Hartley

'If this proposition generates several thousand jobs for the eco-system of the north west, why wouldn't it be successful?' - Sarah Hartley

Editor of Place North West Paul Unger is now tasked with pulling the strands of this debate together. - Sarah Hartley

'There are numbers. 25% licence payers live in the north. 8% of network currently made in the region. Current spend on transition north is £233M. £877M BBC North running costs over 20 years.(would have been greater in London). - Sarah Hartley

'4,000 is the public capacity for events, unknown impact of Pinewood North film studios? - Sarah Hartley

'200 acres still undeveloped at MediaCity. 1M sq feet is the redevelopment potential for old Broadcasting house in Oxford Road. 69% of BBC relocations that own home in London and will buy in the north. - Sarah Hartley

'£1.5bn is estimate of extra economic output over ten years.7.7 acre new Coronation Street set. 24 acres Water Street development area around former Corrie set. - Sarah Hartley

1,500 students on 39 courses at Salford uni. 492 staff working at BBC North today. - Sarah Hartley

14 BBC departments will be represented. - Sarah Hartley

Budgets: £28.7m CBeebies budget, £76.1m 5 Live, £126.7m BBC Online, £37.1m development spend. £74.5m marketing, half in the north, £49.8m Learning, £?m Future Media potential. - Sarah Hartley

Time for the Q and A - Sarah Hartley

Nigel Parvaro making a good point about the impact of people who live nearby and who have borne the brunt of the upheaval and regeneration. - Sarah Hartley

'We are talking about thousands of people here, thousands of lives' - Sarah Hartley

Newman says that with the build phase came apprenticeships. 'In the long term there are still questions about who's getting jobs. Holiday Inn has 75% of its staff from Salford locally' - Sarah Hartley

Pavaro says doesn't seem there's any real attention to detail being applied to the local communities. - Sarah Hartley

Woman who works with Pearson publishers to produce an apprenticeship which will look towards Salford. Dedicated digital and creative. - Sarah Hartley

Andy Stratford from Walk the Plank making apoint about the water space being under utilised. No commercial activity - could we have pontoons that people could live on the water. Live there, work there and play there. - Sarah Hartley

Newman - there has to be a commercially viable proposition. We are talking to people about how to animate the water. The water is of interest to us as well. It's what could be happening by 2020. - Sarah Hartley

Sarah from City Council - working with artists with this development is vital to breathe life into it. Interesting model in Nante where shipbuilding land was used. Could be some parrallels. - Sarah Hartley

Talking about creating an environment like Covent Garden.... - Sarah Hartley

Show of hands asking people if MediaCity has got it right - was majority but people saying there are things wrong too. - Sarah Hartley

'I think that perhaps by naming it a city, a city isn't just a new built environment. As a facility but in taking on the mantle of a city and that burden.' - Sarah Hartley

Now being suggested there should be some free use of space. - Sarah Hartley

Newman we are involved in MiF for collaboration to artistic organisations. - Sarah Hartley

Show of hands on 'who wants to be based there?' - no show. - Sarah Hartley

Malcolm Allan would like to see the community get together and talk about how it should develop. - Sarah Hartley

Newman says people will define what success is for them. We want to provide the relevant infra-structure for people to do what they need to do. This should be bottom-up. We are determined to continue investing in major projects. - Sarah Hartley