Benefits of Using Twitter for Journalism: finding sources and story ideas; staying in touch with community; crowdsourcing/live coverage; promotion and visibility
- Sarah Perez
Do you tweet as yourself or as the brand (paper/site/etc)? Something you need to decide up front.
- Sarah Perez
Twitter tools: 1) search.twitter.com (formerly summize) - get the feed for your searches and add to your RSS reader 2) TwitterLocal.net - get local tweets - good for finding nearby folks 3) Tweetscan (@etanowitz doesn't use) - can get email alerts, though 4) Twitterfeed - feed your blog to Twitter
- Sarah Perez
Issues Using Twitter for Journalism: 1) Tipping off the competition - don't post that! you're competitors will see it! oops. Maybe try direct messages instead. News org's still like exclusives, so do the benefits of using Twitter for this story outweigh the benefits of getting the scoop 2) Burning your sources (this is from the crowd) - ppl could get exposed, fired
- Sarah Perez
Oooh, someone just commented that she doesn't like Orlando Sentinel - she wants quality of writing, in-depth content.
- Sarah Perez
Heated discussion ensues over tipping off competition
- Sarah Perez
Issues Using Twitter for Journalism: continued: 3) Must engage community; 4) RSS feeds? should you feed your RSS to twitter
- Sarah Perez
WHAT NOT TO DO: look at @saxenmeyers tweets - esp first one - BE A REAL PERSON
- Sarah Perez
Issues Using Twitter for Journalism: continued 5) transition from tweet to quote - is it OK to quote? 6) PR folks invade twitter - not necessarily a bad thing - can get more info from them/develop relationships w/them 7) How personal can you get? Be careful..as you get into Twitter, you sometimes forget that you're representing (possibly) an employer; even if it's a personal account, you may still be assoc w/your company
- Sarah Perez
When linking to your site/blog, do a little teasing - a good headline - make ppl want to click through to read more
- Sarah Perez
Oh no, Twittering the funeral. Personal opinion on this: bleh. Terrible use of Twitter. But to each their own. WAS THERE ANY NEWS VALUE TO THIS?
- Sarah Perez
On Twitter, you don't have to read everything. "Snacking" Just drop in and out as you desire.
- Sarah Perez