First, it doesn't show the icons of where the posts came from. I want to shove all Tweets that mention "Scoble" into a room. - Robert Scoble

Second, I couldn't build a feed out of a search on FriendFeed, so I can't shove all FriendFeed items that mention Scoble in here. - Robert Scoble

Ah, you're trying to emulate Track. Need new software with features optimized for that purpose. - Michael Krigsman

With your influence, I'm sure FF would add it if you asked. - Aaron Eaton

Third, it's not real time. Yes, the FriendFeed option for real time is there, but it isn't feeding me items in real time because it relies on RSS, not on XMPP or SUP. - Robert Scoble

Michael: exactly. - Robert Scoble

Are you trying to now show examples of Track so people will understand how it can be used? - Michael Krigsman

This is a cool idea :) I just might do my own ego feed! :D - Michael Forian

I took the RSS feed of the summize search and made it an imaginary friend. It works great for "tracking" but replying isn't easy. - Paul Reynolds

Michael: yeah. I think the real time web will totally take off if we have the ability to see stuff like this in real time and displayed properly. This doesn't look very good because everything has the same icon. Totally not very nice like the rest of FriendFeed. - Robert Scoble

Big ego => big room :) - David Semeria

Robert, perhaps a more...business-oriented...example might be helpful? - Michael Krigsman

"I tried setting up an ego feed... but it's unsatisfying." - made me chuckle. - nossenigma

searching "scoble" in "everyone" and then subscribing the rss may be helpful for FF - İ. Emre Kutlu

Izzet: I just tried doing that and FriendFeed said it couldn't import this feed: http://friendfeed.com/search... - Robert Scoble

Robert, what is your internal criteria as to when to FF comment or tweet? - Leif Hansen

Completely out of context, I may mark "I tried setting up an ego feed, but it's unsatisfying" as my favorite quote so far today. *wink - Leslie Poston

Leif: the two are separate and have different audiences. I don't know that I've figured it out yet. Sometimes I feel like Twittering. Sometimes I feel like FriendFeeding. Or, in this case, I wanted to hit both at once (all my top-level FriendFeed items go to Twitter, too). - Robert Scoble

Michael: a business example would be easy. But if it doesn't work for ego feeds, it won't work for business uses. - Robert Scoble

Robert: LOL I suppose that must be right. :) - Michael Krigsman

at least your honest, i suppose... - Terry O'Fee

feeding the ego is always unsatisfying because ego is insatiable. - Laura Norvig

This sounds like a good idea, Robert! :-) - Louis Gray

Makes me wonder if FF has any sort of loop detection. It's theoretically possible to feed into a room, take the room feed, send it elsewhere and then back into FF again... - jho

Louis: it should be a good idea because it was hatched in your house yesterday! :-) - Robert Scoble

Glad to see you tackling this. Monitoring brands, even if you are the brand, is getting more and more important. To do that we need easy, effective search but the tools are seriously lacking. Keep us posted on how you manage this. For Twitter search I find the standard search engine lacking and prefer to use Dawn Foster's Yahoo Pipe mashup - http://bit.ly/218TY7 - JMaultasch

people calling themselves brands. the egos get bigger and bigger... - Terry O'Fee

Oh, Terry. Do you need your ego stroked? Er, your brand? I'd be happy to do that! - Robert Scoble

See twitter Pipe info here --> http://fastwonderblog.com/2008... - Susan Beebe

not at all! there's only two of us in the whole world, and the other guy isnt on the net. only people following me are family, friends or crazys. no brand i work for others :P - Terry O'Fee

i mean no offense, i just find it funny some times people get really into all of this is all. - Terry O'Fee

Robert - your point about showing the icons where the content comes from is one I'd like as well. I asked for something like that a few weeks ago: http://friendfeed.com/e... - Hutch Carpenter

The main issue here is that we need powerful recommender systems to prioritize floods of news items on particular topics along various parameters: personal relevance, global popularity, global elite popularity, etc. - Sean McBride

By the way, it's much easier to manage these ego feeds (or any news search feeds) through Google Reader than through Friendfeed. - Sean McBride

Robert: You should add a comments feed http://feeds.backtype.com/comment... - CG