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Robert Scoble
Social media metrics? @pchaney asks. Only two matter: 1. Are you causing a conversation? 2. Are sales going up? All others are fluff.
August 28
from Twitter
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Kaan Bingol, Jan Firsching, Lora Lufark and 4 other people liked this
Except that presumably, you'd like to show a causal relationship between 1 and 2.
- Ian Betteridge
Ian, exactly. That's the trick, huh?
- Leif Hansen
conversation, sales & traffic
- Jan Firsching