Robert Seidman

"NEW YORK (AdAge.com) -- If you have any doubt the legendary rivalry between PespiCo and Coca-Cola is real, head down to U.S. District Court in New York. Gatorade-Powerade There, the beverage behemoths faced off this afternoon over ad claims pitting Coke's Powerade against Pepsi's Gatorade, and it was far from the civilized spat one might expect from Fortune 100 companies. Instead, it was an old-fashioned, no-holds-barred courtroom brawl." - Robert Seidman via Bookmarklet

"Vespa’s goal was to find out whether a financial offer would attract customers, and Mr. Herman’s data concluded that it did. The $0 down offer attracted 71 percent more responses from one group of Web surfers than the average of all the Vespa ads, while the T-shirt offer drew 29 percent fewer" - Robert Seidman via Bookmarklet

"Some of these comments have me wanting to mash up a "Leave Fred Wilson alone!!!!" video. :-) I am surprised at the tone of some of the comments. I think perhaps people took it to an extreme with the quote of "Important information will find me" and extended that to the (perhaps logical in some alternate universe) extent of "...so I don't have to do ANYTHING!". Fred's message was pretty simple and he wrote it clearly. He can't respond to every e-mail, blog comment, blog post referencing one of his posts, tweets, etc. He's not declaring any kind of bankruptcy, he's simply accepting the truth that it would be impossible to stay on top of all of that, so he's not making it a high priority to even try. That seems completely sane to me. Fred is NOT going to stop actively seeking out information, and the very important information that he is NOT seeking out, WILL still find him if it's truly very important." - Robert Seidman

"So just who are those so-called early adopters? A new Nielsen study focused on broadband-media consumers reveals that these folks are hardly a homogeneous group of gizmo geeks. Because who they are and how they get involved with broadband media can help advertisers and producers figure out how best to market their products, Nielsen did a deep dive into data and came up with eight distinct categories of such consumers." - Robert Seidman via Bookmarklet

"whoa, I'm not used to a post on Chuck that doesn't have a gazillion comments. So let me chime in (especially since a surge of Chuck fans knocked our site out of commission). Josh Bernoff is correct. The fan campaign (and I too bought a $5 foot long) had no impact on the ratings for Chuck's season two finale. There are plenty of shows where the amount of Internet coverage/hype/fan support does not jibe with the TV viewership. Among them, Gossip Girl, Damages, Mad Men, Breaking Bad, it was the same with Battlestar Galactica too. I think this particular fan campaign was pretty cool in that at least they got a meal out of it! But, while cool, fan campaigns rarely seem effective at saving shows, and after Jericho, I think it will be a while. If Chuck comes back, its because Warner Brothers (studio that produces Chuck) offered it at a price NBC liked, not because of any fan campaign." - Robert Seidman

"Over 60 percent of people who sign up to use the popular (and tremendously discussed) micro-blogging platform do not return to using it the following month, according to new data released by Nielsen Online. In other words, Twitter currently has just a 40 percent retention rate, up from just 30 percent in previous months--indicating an “I don’t get it factor” among new users that is reminiscent of the similarly-over hyped Second Life from a few years ago." - Robert Seidman via Bookmarklet

It never did.. only the morons are still there ! - Peter Dawson

"A few nights ago Steven Bevacqua, a postproduction supervisor for the television series “Life,” was flipping through the May issue of Wired magazine when he thought he started seeing secret messages. Yes, he’d just come home from a long day at work, but then again, the issue was guest-edited by J. J. Abrams, a creator of enigmatic television shows like “Lost” and “Fringe.”" - Robert Seidman via Bookmarklet

"There is nothing so useless as doing efficiently that which should not be done at all. Peter Drucker American (Austrian-born) management writer (1909 - 2005)" - Robert Seidman via Bookmarklet

"In Friday’s New York Times, Holland Cotter reviewed “The Generational: Younger Than Jesus,” at the New Museum that includes work only by artists 33 or younger. Among the works he mentioned was Liz Glynn’s “24 Hour Roman Reconstruction Project, or, Building Rome in a Day,” in which the artist and a team of collaborators built a model of the Italian capital in the museum’s lobby and then destroyed it." - Robert Seidman via Bookmarklet

"The T2200S features a 1-Terabyte hard drive -- for up to 1,000 hours of standard-definition video -- and supports external storage via USB or an optional eSATA port. As a tru2way-based device, the T2200S is designed to run any OCAP-based interactive program guide, according to EchoStar." - Robert Seidman via Bookmarklet

"Nice post, Mike. It's still not clear to me that Twitter won't be the next pet rock or Livestrong bracelet, but it is clear that social networking in general isn't going away. The issues you describe won't either, because they are not technology driven so much as human nature driven. Technology usually magnifies certain aspects of human nature rather than changing it. Social networking in a lot of ways gives people at least the illusion of control, and for many, even the illusion is very powerful. BTW, if you really want to build one-to-one relationships, I'd strongly encourage putting your e-mail and phone number directly on your "contact" page. The e-mail can be entered in ways that spammers can't scrape it. Your phone will not ring non-stop, and your e-mail box won't overflow, but over time you will build some good relationships by doing so." - Robert Seidman

"Moviegoers plunking down in their seats will soon be greeted with a message from an unlikely source: The Federal Reserve. The institution plans to run a public service announcement in theaters warning of foreclosure scams, including those that purport to offer information for a fee even though it is readily available for free from consumer groups and the federal government." - Robert Seidman via Bookmarklet

""There seems to be this hidden supply of booze and cigarettes aboard Battlestar Galactica. We're totally out of food, we're on the run, but still we have booze," joked Hogan. "When Ellen came back, it was like, thank God, we know we're going to have more booze."" - Robert Seidman via Bookmarklet

Compete lists "kade dworkin" as the top search query driving traffic to FriendFeed ahead of even "friendfeed" and "friend feed". I'd love to know how many referrals FriendFeed gets that way...and why. My experience with Compete's "top keywords" is that while they lag somewhat, they are generally accurate. Are they in this instance? - Robert Seidman via Bookmarklet

"Math has helped place a man on the moon and has counted the genes in our DNA. But never mind all that. A mathematician says he has finally produced something that people really care about: a foolproof way to beat Sudoku puzzles." - Robert Seidman via Bookmarklet

"NEW YORK Are you feeling any Twitter guilt? What about Twitter remorse? Some agency CEOs are feeling both. But the execs say their guilt -- which comes in the form of the nagging feeling that they're not posting frequently enough -- and their remorse-an opposite "syndrome," if you will, that comes with having said too much-are not stopping them from Twittering as often as they can." - Robert Seidman via Bookmarklet

"They don’t want to chit chat online while the show is going on. That doesn’t mean there isn’t a market for that as Twitter has proven that real-time conversation is viable in certain scenarios and for certain shows. But how prevalent is it?" - Robert Seidman via Bookmarklet

"I think you're wrong if you think organic posting of links to isn't occurring on Facebook. When you see the stories about perezhilton.com now getting more traffic from Facebook thant Google, almost all of the linking seems to be organic rather than anything he worked hard to orchestrate. Clearly there is value in the social linking, but I think Arrington's post demonstrates very well that it's probably not worth investing much effort on Twitter *if* your primary goal is traffic generation. it's very easy to send links to Twitter without investing very much time, but based on Arrington's post, even as one of the biggest accounts on Twitter, Techcrunch is probably only getting around 2% of its traffic from it. Fortunately, I think most publishers (including TechCrunch) are in the space of prioritizing content creation over investing lots of energy trying to drive traffic from social networks. Ultimately, it seems that focus still results in increasing traffic from social networks." - Robert Seidman