Shane Melaugh

In this post, you’ll find a series of unique selling proposition examples, both good and bad, to model your own USP after. If you haven’t seen my previous post on this topic, I recommend you read it first. I advocate creating and selling products in active, evergreen markets, so that you can build something once ... - Shane Melaugh

A few days ago, I launched my first “proper” online contest. I had done a couple of very simple contests before, where I would compile entrants manually and pick winners via random numbers, but this was the first time I created a contest using a dedicated software to do so and with more bells and ... - Shane Melaugh

Cloning Technology for Your Website This weeks app protects you from losing your website data and makes clones that I like to use for 3 purposes: Link: Note: I might have under-emphasized the backup and security aspect of this app. The reason for this is that I already have automatic, daily backups running through my ... - Shane Melaugh

Travis Ketchum is the CEO of Contest Domination, an app that allows anyone to create viral contests that can be used to generate traffic and get more leads. For anyone interested in building up their own business, Travis’ story is worth some close examination. Without any funding, he managed to bootstrap his way from a ... - Shane Melaugh

There’s nothing worse than a never-ending project. Maybe it’s because of perfectionism or because of a fear of selling, or maybe you started out with the wrong kind of product idea to begin with. Whatever the reason, when you keep treading water and a project never seems to come closer to the finish line, it ... - Shane Melaugh

Postling provides a “social media inbox” – a simple interface for you to manage and monitor social media and even blogs. Does Postling’s less-is-more approach make for the killer app you’ve been waiting for, or does the tool under-deliver? Watch this quick video review and tour, to find out: Postling Video Quick Notes The social ... - Shane Melaugh

Zap Your Apps Together! Watch the video to see how you can combine your apps into your ultimate business suite: Link: There is also a very similar service called IFTTT. I chose Zapier as the App of the Week, because it seems to have a bit more of a business focus, but I think it’s ... - Shane Melaugh

How can you get a new product or service to market quickly and reduce your risk and overhead at the same time? By releasing a minimum viable product. Check out the infographic below to see what an MVP is all about and why it’s better and less risky than the model most businesses use: Embed ... - Shane Melaugh

Many entrepreneurs dream of living the location independent life: travel the world, live wherever you want and run a thriving business – ideally from you laptop, while sitting on an exotic beach, somewhere. Dan Andrews, our guest in this episode, doesn’t just live this dream; he’s become a leading expert in location independent businesses and ... - Shane Melaugh

Can Sprout Social help you grow and manage your social media presence, even on a large scale? With built-in publishing, trend-watching and engagement tools for Facebook, Twitter and LinkedIn, it looks like a promising solution for both individuals and teams. Check out the video review below to see what Sprout Social is really made of: ... - Shane Melaugh

Selling products or services is the basis of any serious online business and when you set out to start one, you soon face a big obstacle: what should you use, to handle all the technical stuff? Things like collecting payments, delivering your digital products, managing customers and members, etc. What you need is a product ... - Shane Melaugh

In all of the online marketing/blogging/work from home niche, there seems to be a crucial topic that everyone’s silent about: basic financial sense. It seems that we’re all so preoccupied with the idea of getting rich over night that managing finances is deemed unnecessary. Hey, by next week, I’ll be so rich it won’t matter ... - Shane Melaugh

Social Media Without the Time Wastage The simple tool I use to stay active on social media and get more clicks on links I share: Link: Did you enjoy this week’s episode? Leave a comment below and let me know! Also, if you have any favorite apps that you think deserve a spot on this ... - Shane Melaugh

When you start out as an entrepreneur, there’s one product idea that you’ll almost inevitably come up with, at some point… This product idea seems very attractive. Heck, it will seem like a sure-fire winner. Unfortunately, in reality, it’s a terrible idea. Watch this video to see what I mean and how to avoid one ... - Shane Melaugh

Google has announced that they are closing down Reader, probably the most popular RSS reader on the net. As a result, bloggers are worried about losing readers and traffic and Reader users are worried about losing all their nicely aggregated news. In this post, we’ll have a quick look at how to solve both of ... - Shane Melaugh

How useful would it be to you, if you could gain more monetary value from every hour you invest in your business? In this podcast episode, you’ll discover one way of doing just that. It’s about a major shift in focus that both Paul, myself have made (and thousands of entrepreneurs made before us). After ... - Shane Melaugh

No matter what you do, you need a unique selling proposition. Yes, even if you aren’t selling anything. Your blog or free report needs a unique selling proposition as much as your product or service. In this post, you’ll learn everything you need to know to create a highly effective, compelling USP. If this is ... - Shane Melaugh

Install this Time Saver in Your Brain See why this week’s “passive” productivity app is oddly effective: Link: Did you enjoy this week’s episode? Leave a comment below and let me know! Also, if you have any favorite apps that you think deserve a spot on this show, nominate them by mentioning them in your ... - Shane Melaugh

Creating and selling your own offers comes with huge advantages over any affiliate or ad-revenue based online business models. In this post, you’ll discover exactly why that’s true (and not just based on my own experience) and what kind of offers you can create and sell, as well as pros and cons for each business ... - Shane Melaugh

Same Traffic, More Conversions Turn your website into a lean, mean conversion machine: Link: Leave a comment below to share your thoughts! How do you like this week’s recommendation? Also, if you have any favorite apps that you think deserve a spot on this show, nominate them by mentioning them in your comment! Cheers, - Shane Melaugh

WP Enlighten is, as far as I can tell, the new and improved version of a product previously called WP Sales Engine. It’s a WordPress plugin which lets you turn any page on a WordPress site into a sales-page, including various options for adding styled boxes, order buttons, testimonials and videos. Here’s a quick video ... - Shane Melaugh

Awesome App for PayPal Vendors If you use PayPal to sell online, you really don’t want to miss out on this: Link: In the video, I forgot to mention that Putler also integrates with 2CheckOut and Shopify. More integrations are planned, as well. Leave a comment below to share your thoughts! How do you like ... - Shane Melaugh

Here’s a quick look at what we have in store for you, for 2013. Plus, how you can take part: help us make sure that the content you’ll find here helps you take big strides forward in growing your own business! Watch this quick video to see what it’s all about: Questions for You If ... - Shane Melaugh

A Solution to All Your Password Troubles Watch the video below to see how this app saves you time, every single day: Links: Read about people’s terrible password habits, here. Leave a comment below to share your thoughts! How do you like this week’s recommendation? Let me know and let’s get a discussion started. Cheers, - Shane Melaugh

In this podcast episode, Paul and I address a really important issue, facing anyone who starts an online business. If you’ve ever felt like getting enough traffic, enough attention and enough customers is an insurmountable task, then you need to listen to this. And if you are ever afraid to pursue a business idea because ... - Shane Melaugh

Better Data and What to Do With It Watch the video below to see how this app can help you improve your website: Links: Get this App Here! (Free plans available) Read about all the alternatives I tested, to find the best solution. What you need to know about using analytics data to your advantage. ... - Shane Melaugh

This week, I’m introducing a new show called the “App of the Week”. If you’re an email subscriber, you already know about this (because subscribers always get extra special treatment, around here). What is the App of the Week all about, why should you care and how can you take part? Read on to find ... - Shane Melaugh

In 2010, I published a review of Easy Video Player 2.  Since most of the other so-called reviews for this product online were just promotional hype-fests and mine actually pointed out some flaws in the software, the post was a bit controversial. The “sequel” to EVP2 has just generated a lot of buzz with a ... - Shane Melaugh

This post is a candid look back at what happened in my business during the past year and what lessons can be learnt from it. As every year, you get a no holds barred inside look. You get the good, the bad, the ugly. Read on to find out why I said no to dozens ... - Shane Melaugh

In this podcast episode, we have the pleasure of speaking with Ana Hoffman from the Traffic Generation Cafe. Ana, who was also featured in our recent expert roundup, started blogging about three years ago and she quickly went from zero to getting thousands of visitors to her site and building a large and active community. ... - Shane Melaugh