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@defcon_5 Ok. How would corporate issues mgt or crisis mgt be a sales lead gen effort? Reputational, not sales. We're talking PR. Not mktg!
@cheeky_geeky My answer: http://txtb.in/3bh (also for @TDefren and @shelisrael, my dinner companion on Wed. evening)
The Hobson & Holtz Report - Podcast #463: July 6, 2009 - http://blog.holtz.com/index...
@jenniferjones Interesting. But are all publics markets?
The Hobson & Holtz Report - Podcast #463: July 6, 2009: The Hobson & Holtz Report - Podcast #463: July 6.. http://blog.holtz.com/index...
@shelisrael How do you get paid if you can't prove results for the client? I have lots of good conversations and relations that aren't PR.
@shelisrael Sure, but I don't know I've done good PR just because I've had a decent conversation.
@LATimesJerry Are you the same Jerry HIrsch who used to cover Allergan at the Register? If so, hi! Been a long time...
@kdpaine @TDefren @PeterHimler Bottom line isn't always the goal. I'd say "moving the needle" is the ideal measure. Covers tangible & non.
Proactive disclosure now a requirement for influencer outreach: Pushing your disclosure of your blogger outreach.. http://blog.holtz.com/index...
Proactive disclosure now a requirement for influencer outreach - http://blog.holtz.com/index...
Is Your Company Thinking that Social Media is a Job? - http://www.conversationagent.com/2009...
The Reality Of PR: Smile, Dial, Name Drop, Pray. - Washington Post - http://news.google.com/news...
The Reality Of PR: Smile, Dial, Name Drop, Pray. - http://www.techcrunch.com/2009...
Sarah Palin Shuns Press: Talks to Twitter, Facebook Instead - Mashable - http://news.google.com/news...
How Cisco uses Social Media - http://marketingmystic.wordpress.com/2009...
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