Social Media Academy

"What is Cliqset? Basically think of it as FriendFeed) done right. Cliqset lets you aggregate your information from other social services, communicate and share in real-time, and create individual conversations around different items that you or a friend shares with the service. But the best part of Cliqset is that you can control what information your see (or don’t see) and you have more control over the influx of content." - Hendrik Neumann from Bookmarklet

"Analyse von Twitteraktivitäten ausgewählter Politiker während des Landtagswahlkampfes 2009" - Hendrik Neumann from Bookmarklet

"NEWS organisations are being urged to issue guidelines on how staff should behave online." - Hendrik Neumann from Bookmarklet

"Now, you might not think that's important, and I'd agree that it probably isn't a big deal. But what it does suggest is that in the Twitter space, we're 1/5 as relevant as AdAge and 3/4ths as relevant as AdWeek — and all I did to make that happen was share interesting links. Cost: $0." - Hendrik Neumann from Bookmarklet

"If you're not one of the 100,000 lucky users who gets an invitation to Google Wave today, don't fret. You can check out Google Wave right here." - Hendrik Neumann from Bookmarklet

"For cable channel AMC Television, August 26, 2008 was a difficult day. Some fans of the show “Mad Men,” a property of AMC TV, had taken it upon themselves to establish Twitter accounts in the names of the show’s characters. Not only that, but they were twittering in character and had created an alternate world of “twittertainment” for fans of the show between episodes. Doesn’t seem like such a bad thing, does it? Well, that wasn’t the cause of the difficulty." - Hendrik Neumann from Bookmarklet

"To read or write comments using Google Sidewiki, you need to install Google Toolbar in your browser and that may be deal-breaker for some because Google Toolbar is only available for Internet Explorer and Firefox. That means if you are on Google Chrome, Safari or Opera, you will miss the Sidewiki experience. There’s however a workaround that will let you read and vote on Sidewiki entries without the Google Toolbar." - Hendrik Neumann from Bookmarklet

"Für alle Interessierten und für alle, die keine Gelegenheitbekommen haben, den Vortrag “Social Media Marketing & Erfolgsmessung von Social Media Kampagnen” am 23.09.09 auf der dmexco 2009 von Dr. Benedikt Köhler zu verfolgen: Enjoy!" - Hendrik Neumann from Bookmarklet

"Und: Wie hat sich die Rolle des Internet im Arbeitsalltag der Journalisten bis heute verändert? Diesen Fragen geht die mittlerweile dritte Untersuchung des Instituts für Angewandte Medienwissenschaft (IAM) der Züricher Hochschule Winterthur gemeinsam mit Bernet_PR nach." - Hendrik Neumann from Bookmarklet

"Every time you open a new tab to check out one of the following websites, stop. Get up from your computer and do the exercise associated with the site you were going to visit. After you complete the exercise, reward yourself by going to the website." - Hendrik Neumann from Bookmarklet

Why is everybody in the office looking at me funny? - John Cooper

"Before we began this search, I spent some time trying to answer a very basic question: What type of person is required to create a successful business blog -- at HubSpot or any other company?" - Hendrik Neumann from Bookmarklet

very nice categorisation and one I recognise in our own business blog (as often lacking). - Vincent van Wylick

I've seen so many... uninspired corporate blogs it makes me cringe. Sometimes I wonder whether or not the authors asked themselves "Would I like to read that?" - Hendrik Neumann from IM

"Das soziale Netzwerk und die News-Community verbünden sich nicht nur, vielmehr übernehmen die Lokalisten bei Webnews komplett das Kommando. Künftig wird der Dienst von der lokalisten media Gmbh betrieben. Der bisherige Webnews-Betreiber best webnews GmbH befindet sich bereits in Liqudation." - Hendrik Neumann from Bookmarklet

"Below are some of our favorite case studies of companies succeding with inbound marketing. HubSpot TV also showcases companies "Doing It Right" every Friday and you can read more about companies seeing great ROI from inbound marketing here." - Hendrik Neumann from Bookmarklet

"LONDON - Read how a web drama and associated social media helped Nokia reach out again to a younger market" - Hendrik Neumann from Bookmarklet

"The thrust of the presentation, which agrees with everything I’ve seen lately, is that more and more business-to-business companies are getting involved with social media and finding new ways to handle business there." - Hendrik Neumann from Bookmarklet

"Excerpted from Journal of the American Society for Information Sciences and Technology by Penn State Live: * “20 percent of the tweets contain requests for product information or responses to the requests, according to Jim Jansen, associate professor of information science and technology in the College of Information Sciences and Technology (IST) at Penn State.” * “With about six million active users daily and predictions of more than 20 million users by the end of the year.” More on Live.PSU.edu here." - Hendrik Neumann from Bookmarklet

"A significant number of brands have amped up their social media marketing, but it's not just all about tapping Facebook and Twitter, says a new study." - Hendrik Neumann from Bookmarklet

"From blogs to vlogs, Facebook to MySpace, Twitter to Flickr, del.i.cious to reddit, words and images bounce around the globe, spreading wide and fast. Journalists are adapting to the ever-shifting terrain carved out of these conversations. In this issue they describe changes in how they work and what they produce, explore emerging ethical issues, and propose principles of active engagement. In Words & Reflections, essays touch on foreign news reporting, Afghanistan, netroots, objectivity, journalists’ political leanings, and Cold War spies." - Hendrik Neumann from Bookmarklet

"Unter dem Titel "Kundenservice trifft Social Media" bietet RightNow Technologies einen praktischen Ratgeber an, der Unternehmen helfen soll, das soziale Web erfolgreich in die Kundenkommunikationsstrategie ihrer Contact Center einzubinden." - Hendrik Neumann from Bookmarklet

"he heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business." - Hendrik Neumann from Bookmarklet

"This page contains links to academic papers about security and privacy issues in social networks. It is maintained by Joseph Bonneau at the University of Cambridge." - Hendrik Neumann from Bookmarklet

Surprising? No. - Rahsheen ™, Coach Rah

Hah :) - Amir

"Letztendlich ist Socialmedia keine Einzeldiziplin sondern die Evolution von Advertising und Marketing, mit einer neuen Komponente. Warum aber funktionieren Socialmedia Kampagnen, wie beispielsweise die neue Vodafone Kampagne „Es ist Deine Zeit“ dann nicht, zumindest nicht so wie gewünscht?" - Hendrik Neumann from Bookmarklet