Steve Hall

"Ah yes, adopting the same cheesy packaging practices as shampoo and cereal brands. At first tricking consumers into thinking their getting more beer when in actuality they'll just quietly slink back to selling 11.3 ounce six packs." - Steve Hall

"While this really has nothing at all to do with advertising, Lloyd does have a point. And it's his simplest argument. No one group should be charged the same amount for different hours. And while it is true men can be drooling idiots when in the presence of hot women in tight yoga pants, you can partially blame innate instinct for that. Men are simply "programmed" to be attracted to women. Of course, they aren't programmed to be drooling idiots. That's another thing entirely." - Steve Hall

"Absolutely my takeaway as well, CC. Oddly, last year seemed like nothing clicked and the year before it was Attack of the Giant Brands. But as you say, the brands are still here. Just in a different way. And it did feel smaller despite it being bigger. I saw many people I new and made some good, new connections. And, as always, it was great to see you! Until next year..." - Steve Hall