Liana Evans
Relating to Beyond the Baby Boomers: Advertising Catches Up With a New Demographic -
[From Fast Company] The perennially ignored over-60 demographic is silent no more. From music videos to film, older people are everywhere. And now even the ad industry can’t ignore them. Advertising is by and for cool, young people. Always has been, always will b… Record scratch. Cue the - Liana Evans