A fantastic video produced by XPLANE, a visual thinking company, in conjunction with The Economist on the economies of carbon cap and trade. Great stuff!
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KeepVid: Download and save any video from Youtube, Dailymotion, Metacafe, iFilm and more! - http://keepvid.com
This is a fantastically designed image of two opposing viewpoints: those who believe in that Winter Solstice 2012 will bring about the end of the world as we know it...and those who have researched all the reasons why the "Mayan Prophecy" claims don't hold water. [Note: This reviewer still thinks you should see the latest Hollywood action flick 2012, as the special effects are amazing (tsunamis flooding the Himalayas on the big screen are well worth the price of entry).]
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From the page: "Why are companies issuing sustainability reports? What is the value proposition for sustainability reporting? Companies are issuing sustainability reports for numerous reasons, including the following: * To demonstrate their interest in the health of the environment, their employees and the communities they serve * To demonstrate their commitment to and efforts involving human rights and fair labor policies * To promote transparency and solicit feedback on their performance from a growing number of stakeholders including non-governmental organizations (NGOs) * To demonstrate their efforts to build and maintain relationships with external parties such as the community and other stakeholders * To better manage and communicate risk * To enhance or protect their reputation * To grow shareholder and brand value * To increase market share "
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The results of this recent marketing survey by Fresh Marketing seem to indicate that mainstream adopters are recognizing that sustainability knowledge is a key professional asset.
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